ZAPPA is one of the R&D products of UPM that has high value impact on the paddy planting sector. It is a paddy seed treatment to enhance rapid seed germination for direct seeding plants. The impacts of ZAPPA are as follow:

• Enhances seed germination by 90%
• Enhances root and shoot growth by 120% and 90%, respectively, by the third day
• Reduces the growth of weeds that resemble paddy plants
• Helps in economising water use in paddy field areas
• Reduces labour costs and pesticide use which causes side effects to users
• Increases the productivity of national rice industry by 20%